WHAT IS HOME STAGING?
Home Staging is a marketing technique used to speed up the sale or rental of a property, achieving the best possible price.
It is a real estate marketing technique that was born in the USA in the 1970s, which consists in decorating in a neutral modern style the property that needs to be marketed in order to sell it or rent it faster and for a higher price.
HOW DOES IT WORK?
The task of a Home Stager consists in preparing the property for its marketing, whether for rent or sale, by making a positive change in the way it looks and making it instantly appealing.
WHAT IS ACHIEVED?
- More professional and attractive photographs.
- Increasing the number of potential visits.
- A morepositive first impression.
- Increasing the selling price, avoiding bargaining to lower the price.
- Speeding up the sale or rental since the property is appealing in itself.
- Substantial savings for the seller as the property sells faster. A small investment by the seller or estate agent is always repaid by the positive result of the Home Staging.
HOW DO WE DO IT?
- We clean the property thoroughly leaving the spaces empty and clean.
- We furnish the empty rooms in order to make it easier for the customer to see their full potential.
- We update the rooms with a neutral and current decor.
- We update the lightingwith its built-in details.
- We apply sensory strategies through the staging of the spaces.
- We make sure it is nicely scented as you walk in.
- We make a a professional photographic report.
DIFFERENT OPTIONS FOR THE HOME STAGING SERVICE
FULL HOME STAGING
Recommended for properties that require full or partial renovation.
It includes the building works, or small renovation, furnishing and decorating of the property that you want to sell or rent. We make a quality photographic report, draw a house plan and write an advertisement for the property portal.
HOME STAGING IN EMPTY PROPERTIES
Empty properties are colder and sometimes it is difficult to have an idea of the potential of each space or simply the furniture layout. In such cases, we furnish the home with cardboard and real furniture, and we give our special “touch” with modern decor. We transform properties into warm, welcoming homes. We make a quality photographic report, draw a house plan and write an advertisement for the property portal.
HOME STAGING IN PROPERTIES FURNISHED BUT NOT INHABITED
This option is ideal for cheaper budgets, as the furniture in the house is reused and we add our “touch” to the decor. We make a quality photographic report, draw a house plan and write an advertisement for the property portal.
HOME STAGING IN INHABITED PROPERTIES
In cases where the owners are living in the property, the Home Staging consists in “putting and removing”. That is, we apply the techniques of home staging in order to make the photographic report, and once the work is finished, the decorative items are removed and the property is left as it was. We advise owners on what to do when they have visits from potential buyers. We make a quality photographic report, draw a house plan and write an advertisement for the property portal.
